UX in the Community
UX Analysis of a local intersection
Project Overview
For this project, my team looked into a community issue: the University and 2nd Street intersection. We analyzed the technology surrounding the intersection and conducted interviews and research to understand user's issues with the intersection. We compiled these findings into a report detailing both what we found and how each piece interacts with each other.
My Contributions
- Helped lead the team in meetings
- Conducted secondary research and multiple interviews with users
- Combined our team's findings and more research into a discussion about the issue and how it affects users
To the right is an annotated image of the intersection we investigated. The black arrows indicate pedestrian paths. In the upper right hand corner is a bus stop.
This intersection hosts pedestrians, bike riders, bus riders, drivers, and those who park at the parking garage. We looked into all these points of views to get a full picture of how people interact with this space.
Below is an executive summary of the project I wrote for the report illustrating the most important findings to an external audience:
Parking garages, and the intersections near them, like at University and 2nd street, are not safe for pedestrians or drivers. The University and 2nd street intersection is avoided out of fear. Vulnerable road users like pedestrians are scared of getting hit, and yet still participate in activities like jaywalking in front of cars, as they believe it’s their “right”. Drivers are scared of hitting jaywalking pedestrians and feel like pedestrians are abusing their right to the road. This cognitive dissonance cannot keep standing; drivers and pedestrians cannot hold these conflicting beliefs and coexist in harmony. Although we cannot change the mindsets of these users, we can take action to guide them in a way that allows both user groups to use the road effectively.
Another view of the University and 2nd Street Intersection
